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Media Buyer - Digital

Company: Jobot
Location: Hartford
Posted on: September 23, 2022

Job Description:

Digital Media Buyer
This Jobot Job is hosted by Joyce Courter
Are you a fit? Easy Apply now by clicking the "Apply" button and sending us your resume.
Salary $65,000 - $80,000 per year
A Bit About Us
For over three decades, we have become a leading boutique media agency in the Northeast. Due to continued agency growth, we have an immediate need for a Digital Media Buyer (programmatic, search, social, video, display, OTT/CTV).
This is a full time, direct hire role. We are based in CT and would love to have someone come in a few times per month, but we will consider someone fully remote.


Why join us?

  • Comprehensive Health(Medical, Dental, Vision) & Life Insurance
  • 401K & company match
  • Profit Sharing plan
  • Great career path opportunities within the agency
    Job Details
    Is your background a match?
    • 2+ years of digital media buying experience across all digital channels - programmatic, search, paid social (Facebook, LinkedIn, Instagram, TikTok, Snapchat, Twitter, Influencer), video, display, OTT/CTV, streaming audio, etc.
    • Bachelor's degree or equivalent work experience
    • Understanding of ad operations, media reporting processes, and QA, including implementation of media platform pixels, UTMs, ad serving, and bidding platforms
    • Strong budget management skills experience managing budgets and determining the best use of funds to meet specific goals
    • Analytical and strategic thinker who can translate campaign performance data into actionable insights and recommendations
    • Strong problem-solving skills
    • Excellent verbal communication, interpersonal, and organizational skills
    • Proficient in Excel, Word, PowerPoint, Teams, Outlook
    • Knowledge of Strata or Advantage Software a plus
    • Able to successfully pass a background check
      What will you be doing?
      • Collaborate with account managers to develop digital media strategies, building, negotiating, and implementing digital media plans & buys
      • Digital campaign strategy, development, implementation, and performance
      • Manage multiple digital campaigns and clients simultaneously, determining KPI's and benchmarks
      • Execution, tracking, optimization, performance and reporting of digital campaigns and key metrics
      • Identify trends and insights and optimizes spend and performance
      • Build, foster and nurture strong, lasting relationships with client and internal team members
      • Work closely with media buyers & coordinators overseeing entire campaign implementation
      • Evaluate the success of digital strategies and campaigns and recommend optimizations pre and post campaign
      • Negotiate competitive rates and added value for all clients
      • Stay informed on current paid digital media trends, advances, and the continuous changes to the digital landscape
      • Analyze market requests and create detailed POV's
      • Schedule, attend and participate in client, agency, and media vendor meetings as necessary, while keeping staff up to date on learnings
      • Participate in new business pitch development and presentations
      • Set up and maintain dashboards to show live campaign results and analytics to clients
        Interested in hearing more? Easy Apply now by clicking the "Apply" button.

Keywords: Jobot, Hartford , Media Buyer - Digital, Advertising , Hartford, Connecticut

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