US-E Consulting - AM&C Adobe Marketo - Manager

Company: Deloitte
Location: Hartford
Posted on: May 8, 2022

Job Description:

Adobe Marketo - Manager

Join a team that's passionate about marketing innovation!

The Marketing Technology & Insights (MT&I) practice aligns talent, operating models, and the latest marketing technologies with data and analytics tools to enable effective customer experiences and improve business agility and results. As a member of the Adobe Alliance within MT&I, you will be part of a collaborative team of passionate marketing technology experts who are working at the forefront of innovation in the Adobe Experience Cloud.

Work you'll do

As a Marketo Marketing Manager, you will bring considerable functional, technical, and operational expertise to deliver world-class marketing technology solutions and leading B2B practices to clients operating in the Adobe Experience Cloud. You will be part of a dynamic leadership team responsible for driving strategic transformation programs to clients across multiple industries. Your responsibilities will include:

• Lead full-lifecycle implementations and/or implementing integrated solutions using B2B marketing technology from the Adobe ecosystem
• Lead strategic advisory and assessment work in the space of B2B Marketing Technology and Operations
• Lead engagement, resource, and budget planning
• Mobilize and manage engagement teams, and establish project structure and governance
• Drive completion of deliverables while directing on-time, quality delivery of work
• Coach team members, helping staff grow to potential
• Facilitate buy-in of proposed solutions from top management levels at the client
• Manage internal, client, and partner stakeholders, including C-level executives
• Manage engagement economics, risk, and day-to-day interactions with executive clients and sponsors
• Lead business development initiatives including selling to C-level executives
• Manage internal and external escalations
• Support business development including RFP, SOW, sales cycles, pricing models, etc.
  Qualifications
  
  Required:
  
  • Four-Year Bachelor's Degree, Master's degree preferred
  • Minimum of 7+ years of relevant technology consulting or industry experience
  • Experience as lead or supervising teams and technology engagements (either on- or off-shore) including client and consulting staff
  • Hands-on platform experience with Adobe Marketo
  • Experience with multiple types of marketing technology and strategies including marketing automation, marketing resource management, customer data platforms, and web content platforms
  • Experience with and knowledge of Account-Based Marketing
  • Experience leading full-lifecycle marketing technology implementations and/or implementing integrated marketing solutions
  • Understanding B2B and/or B2C customer life cycles and journeys
  • Strong understanding of Agile methodologies such as Scrum and Scrum derivatives
  • Experience selling to C-level executives and other business development activities
  • Strong communication skills (interactions with executive clients and sponsors
  • Potential expected travel up to 30% (Deloitte follows a hybrid travel policy, minimizing travel based on client project requirements).
    Preferred:
    
    • Marketo certification (MCE or MCSA)
    • Experience leading global enterprise-level marketing automation platform implementations
    • Technology architecture or marketing operations background
    • Experience delivering marketing technology solutions in a consulting or professional services setting
    • DevOps experience
    • Knowledge of CRM and Service Clouds from MS or Salesforce
    • Knowledge of CDP, such as Adobe Real-time CDP
    • Experience with sales operations and transformation
      AMC2022
      
      CBG20

Keywords: Deloitte, Hartford , US-E Consulting - AM&C Adobe Marketo - Manager, Executive , Hartford, Connecticut