US-E Consulting - AM&C Adobe Marketo - Manager
Company: Deloitte
Location: Hartford
Posted on: May 8, 2022
Job Description:
Adobe Marketo - Manager
Join a team that's passionate about marketing innovation!
The Marketing Technology & Insights (MT&I) practice aligns
talent, operating models, and the latest marketing technologies
with data and analytics tools to enable effective customer
experiences and improve business agility and results. As a member
of the Adobe Alliance within MT&I, you will be part of a
collaborative team of passionate marketing technology experts who
are working at the forefront of innovation in the Adobe Experience
Cloud.
Work you'll do
As a Marketo Marketing Manager, you will bring considerable
functional, technical, and operational expertise to deliver
world-class marketing technology solutions and leading B2B
practices to clients operating in the Adobe Experience Cloud. You
will be part of a dynamic leadership team responsible for driving
strategic transformation programs to clients across multiple
industries. Your responsibilities will include:
- Lead full-lifecycle implementations and/or implementing
integrated solutions using B2B marketing technology from the Adobe
ecosystem
- Lead strategic advisory and assessment work in the space of B2B
Marketing Technology and Operations
- Lead engagement, resource, and budget planning
- Mobilize and manage engagement teams, and establish project
structure and governance
- Drive completion of deliverables while directing on-time,
quality delivery of work
- Coach team members, helping staff grow to potential
- Facilitate buy-in of proposed solutions from top management
levels at the client
- Manage internal, client, and partner stakeholders, including
C-level executives
- Manage engagement economics, risk, and day-to-day interactions
with executive clients and sponsors
- Lead business development initiatives including selling to
C-level executives
- Manage internal and external escalations
- Support business development including RFP, SOW, sales cycles,
pricing models, etc.
Qualifications
Required:
- Four-Year Bachelor's Degree, Master's degree preferred
- Minimum of 7+ years of relevant technology consulting or
industry experience
- Experience as lead or supervising teams and technology
engagements (either on- or off-shore) including client and
consulting staff
- Hands-on platform experience with Adobe Marketo
- Experience with multiple types of marketing technology and
strategies including marketing automation, marketing resource
management, customer data platforms, and web content platforms
- Experience with and knowledge of Account-Based Marketing
- Experience leading full-lifecycle marketing technology
implementations and/or implementing integrated marketing
solutions
- Understanding B2B and/or B2C customer life cycles and
journeys
- Strong understanding of Agile methodologies such as Scrum and
Scrum derivatives
- Experience selling to C-level executives and other business
development activities
- Strong communication skills (interactions with executive
clients and sponsors
- Potential expected travel up to 30% (Deloitte follows a hybrid
travel policy, minimizing travel based on client project
requirements).
Preferred:
- Marketo certification (MCE or MCSA)
- Experience leading global enterprise-level marketing automation
platform implementations
- Technology architecture or marketing operations background
- Experience delivering marketing technology solutions in a
consulting or professional services setting
- DevOps experience
- Knowledge of CRM and Service Clouds from MS or Salesforce
- Knowledge of CDP, such as Adobe Real-time CDP
- Experience with sales operations and transformation
AMC2022
CBG20
Keywords: Deloitte, Hartford , US-E Consulting - AM&C Adobe Marketo - Manager, Executive , Hartford, Connecticut
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