Digital Analytics Senior Analyst - Express Scripts

Company: Cigna
Location: Hartford
Posted on: May 3, 2021

Job Description:

Digital Analytics Senior Analyst - Express Scripts

This job is available in 3 locations Category Marketing & Communications Posted Date: Invalid Date Job Id 21005674


ABOUT OUR TEAM:

The Experience Research and Accessibility team discovers ways to impact lives positively, validates solutions to improve healthcare inclusively, and monitors how reality interacts with what we deliver to define the future of healthcare. Experience Research and Accessibility is a team of researchers, engineers and strategists working together to leverage quantitative and qualitative methods in a strong technology culture, to improve customer experience.

We are in search of a Digital Analytics Senior Analyst to join the Experience Research and Accessibility team. This role will be a part of our design, research and analytics communities and will lead a small team of analysts to deliver digital analytics and insights. This role will collaborate with our business partners, development teams, design partners, researchers and product owners to insure they have a clear picture of how users are engaging with the digital tools we are creating. This role will be responsible for generating standard reporting and complete ad hoc analyses designed to monitor the digital user experience and answer business questions.

The role may be located from your virtual home office, or you may work in one of our office building locations as offices reopen.

ESSENTIAL FUNCTIONS:

Lead a small team of analysts, as well as have individual project work

Collaborate across multiple teams to align on product KPIs

Define, develop, and present standard KPI reports using Adobe Analytics

Investigate, analyze, and socialize digital usage analytics to identify trends and create data-driven insights about visitor behavior (e.g. traffic patterns, order volume, conversion funnel, navigation behavior, and pathing)

Combine analytics insights from multiple sources (e.g. session replay, feedback surveys) to generate insights when applicable

Define data requirements for projects, identify missing metrics to build KPIs, and work with Product/Technical Product Owners to implement tagging requirements to ensure proper tracking and reporting of digital data

Function as a subject matter expert on utilization of Adobe Analytics and analyzing web metrics across applicable apps and websites for user insights

Write and maintain technical documentation and requirements related to web analytics

Stay current with the latest developments with Adobe Analytics

QUALIFICATIONS:

Bachelor's degree strongly preferred; advanced degree a plus

Must have 2+ years of data analytics; Adobe Analytics is strongly preferred

Passion for optimizing the user experience

Experience with cross-channel data analytics platforms (e.g. Teradata, Hadoop) to generate holistic insights a plus

Familiarity with SQL, R, Python, and/or Tableau a plus

Understanding of web analytics basics: tags, cookies, variables, Data Layer

Basic JavaScript and CSS experience a plus

Strong written and verbal communication skills

Motivated, result oriented self-starter, curious and inquisitive

This position is not eligible to be performed in Colorado.

About Cigna
Cigna Corporation exists to improve lives. We are a global health service company dedicated to improving the health, well-being and peace of mind of those we serve. Together, with colleagues around the world, we aspire to transform health services, making them more affordable and accessible to millions. Through our unmatched expertise, bold action, fresh ideas and an unwavering commitment to patient-centered care, we are a force of health services innovation. When you work with us, or one of our subsidiaries, youll enjoy meaningful career experiences that enrich peoples lives. What difference will you make?
Qualified applicants will be considered without regard to race, color, age, disability, sex, childbirth (including pregnancy) or related medical conditions including but not limited to lactation, sexual orientation, gender identity or expression, veteran or military status, religion, national origin, ancestry, marital or familial status, genetic information, status with regard to public assistance, citizenship status or any other characteristic protected by applicable equal employment opportunity laws.

If you require reasonable accommodation in completing the online application process, please email: SeeYourself@cigna.com for support. Do not email SeeYourself@cigna.com for an update on your application or to provide your resume as you will not receive a response.


Cigna Corporation exists to improve lives. We are a global health service company dedicated to improving the health, well-being and peace of mind of those we serve. Together, with colleagues around the world, we aspire to transform health services, making them more affordable and accessible to millions. Through our unmatched expertise, bold action, fresh ideas and an unwavering commitment to patient-centered care, we are a force of health services innovation. When you work with us, or one of our subsidiaries, youll enjoy meaningful career experiences that enrich peoples lives. What difference will you make?

Employment with Cigna, including employment within the LDP program, is at-will; that is, it is not for a specified period of time and can be terminated at any time for any reason, with or without cause or notice, by me or by Cigna. LDP programs, policies and processes may be changed by Cigna at any time.

Keywords: Cigna, Hartford , Digital Analytics Senior Analyst - Express Scripts, Other , Hartford, Connecticut